Sidework Creative — boutique branding and marketing agency in Miami, Florida

Company

Sidework is a boutique creative agency, led by Kim Walker, which specializes in brand development and marketing. We help brands in the lifestyle and hospitality industries build and maintain cultural relevance, increase awareness and, ultimately, generate revenue and brand equity. We are dedicated to delivering a compelling, dynamic and consistent experience, from logos to marketing plans to uniform programs we design. In close collaboration with our clients, we envision and develop a powerful DNA that defines who they are, what they stand for, who they want to connect with and how they want to resonate in the world.

Services

Creative
  • Identity Design
  • Naming
  • Art Direction
  • Collateral Development
  • Packaging
  • Campaigns
  • Website Design
  • Environmental Graphics
  • Uniform Design
  • Special Events
Media Relations
  • Strategic Planning
  • Campaign Execution
  • Influencer Marketing
  • Sales Activations
  • Press Kits
Strategy
  • Market Positioning
  • Concept Development
  • Launch Planning
  • Amenity Curation
  • Email Marketing
  • Online Presence
  • Sales Activations
  • Merchandising
  • Department Structure
  • Programming
  • Budget Development
Marketing
  • Google Advertising
  • Print Ads
  • Digital Advertising
  • Email
  • Influencer
Social Media
  • Strategy
  • Campaign Ideation & Execution
  • Management
  • Content Strategy

Clients

A sample of clients we have worked with to conceptualize, brand, and market. Our involvement varies from launching properties from the ground up to stepping in as an extension of existing marketing and branding teams.

Hotels
  • 1 Hotel & Homes Cabo
  • 1 Hotel & Homes South Beach
  • 11 Howard
  • ARLO
  • Baha Mar: The Bahamian Riviera
  • Blue Flamingo
  • Carillon Miami Beach
  • Delano South Beach
  • Grand Wailea, A Waldorf Astoria Resort
  • Hollywood Grande
  • Hollywood Volume
  • Hotel Yellowstone
  • Hyatt Centric
  • Ian Schrager Company
  • Kimpton ERA
  • Martha Washington, A Chelsea Hotel
  • McCarren Hotel & Pool
  • Mondrian South Beach
  • Moxy Hotel Downtown LA
  • Moxy Hotel Miami Beach
  • Nautilus, A Sixty Hotel
  • PUBLIC
  • RELEVANT Group
  • Sixty Hotels
  • Tarrytown House Estate
  • The Asbury
  • The Confidante Miami Beach
  • The Miami Beach EDITION
  • The New York EDITION
  • The Ranch Hudson Valley
  • The Ranch Malibu
  • Thompson Hollywood
  • Tommie Hollywood
  • W Fort Lauderdale
Restaurants & Bars
  • Bar Lis
  • Bodega
  • Desert 5 Spot
  • Kateen
  • Level8 DTLA
  • Mother Wolf
Other
  • Eli Zabar
  • Le Miami
  • The Bath Club

Contact

3050 Biscayne Boulevard, Suite 604
Miami, FL 33137
T 917 806 9586
E contact@sideworkcreative.com